mmERCH is a blockchain-based fashion startup that merges digital and physical fashion through generative design, offering unique garments with corresponding digital twins. Leveraging blockchain technology, mmERCH creates limited-edition, verifiable digital assets linked to high-quality physical clothing, fostering evolving digital fashion experiences for personalized expression in both the digital and physical realms. With a focus on collaboration and premium craftsmanship, mmERCH partners with artists and brands to deliver diverse styles and artistic expressions in each clothing drop.